Dr Maurice Roussety, Keeping Ahead in the Franchising Stakes

Dr Maurice Roussety has had a glittering career in the world of business. A highly educated individual, who has completed a PHD following his undergraduate and masters, he is fully equipped to tackle a range of complex business solutions. Over the course of his career he has had experience as a proven analyst and strategist, and had the opportunity to consult and add sustained value to some of Australia’s premier brands, such as Westpac, Optus, IAG, ACCC, Australia Post, and Coles Myer. He is renown in the industry for being a lateral and conceptual thinker with a distinctive flair for structuring complex business arrangements, as well as business growth and financial models. He offers business consultancy solutions through his innovative seminars and workshops, helping inform, entertain and inspire a generation of keen business heads and equip them with the tools needed to succeed.
Antoine Maurice Roussety
Maurice Roussety has specialized many of his keynote and seminar programs around the topic of franchising. Franchising has become and increasingly complex field in the 21sst century, and has evolved hugely from its origins in the 60s. Today, franchisers and franchisees both must be vigilant to ensure they are getting he best possible deal out of the arrangement, and to ensure it is a mutually beneficial partnership with room for growth and fruition.

Dr Maurice Roussety runs a  half-day seminar on how franchise systems can structure their agreements to address the problem of goodwill in end of term or exit events. The business imperative of balancing legal and economic risk, independence has caused different franchise business models to evolve and mutate into complex; and at times legally and commercially ambiguous structures. These structures generally allow franchisees to access a mix of proprietary and contracted assets so that franchisers can maximize control and revenues. In other words, franchisees trade payments to franchisers for a stream of future financial benefits. In these instances, the franchisee’s entitlements to both proprietary and contractual assets need to be identified, determined and valued. This session will benefit executives of franchise systems of all sizes.

In this seminar, Maurice Roussety aims to help all franchise systems understand better how they can utilize their situation and make the most out of the business model. He blends his academic knowledge and theory with anecdotes and tales from the industry in which he has many years of experience. In doing so, he creates a blend of easily digestible knowledge, that can then be applied by the franchises to help them grow and go on to achieve success.

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